LAGNIAPPE (lan‘yəp, lăn-yăp‘) 
Chiefly Southern Louisiana & Mississippi (origin circa 1844)
Marketing Lagniappe defined:
A marketing lagniappe, i.e. purple goldfish, is any time a business goes above and beyond to provide a ‘little something extra’. It’s that unexpected surprise that’s thrown in for good measure.
How do you stand out in the sea of sameness? How do you win repeat customers and influence word of mouth? Are you Giving Little Unexpected Extras?
What’s Your GLUE?
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I HAVE SEEN THIS MANY TIMES.
I dont usually bother to submit posts on peoples sites, but this was really a good post. Keep it up