Purple Goldfish Video Podcast Episode 3

by Stan Phelps on March 14, 2010 · 0 comments

in 5 ingredients of lagniappe, purple goldfish video podcast

itunes marketing lagniappe video podcastEpisode #3 – The Five Main Ingredients of Marketing Lagniappe and a trip to the first Purple Goldfish Hall of Fame Inductee the Doubletree Hotel

I’m joined by wingman Jack Campisi (a.k.a ‘Social Jack’ or ‘Maverick’) on the podcast.

Here is a rundown of the video podcast:

- We discuss the five main ingredients of marketing lagniappe: Relevant, Unexpected, Limited, Expressive and Sticky

- We take a road trip to a Doubletree Hotel

- We discuss the Doubletree Chocolate Chip Cookie (over 200 million served)


HELP me catch another 709 purple goldfish for a great cause.  FISHERMEN WANTED: Click here to send me your example.

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