From the daily archives:

Tuesday, June 29, 2010

ONE BAG OF COFFEE = ONE BOOK FOR KIDS IN NEED

June 29, 2010 purple goldfish project

Fellow Burning Question Winner Tyson Adams helps people with a simple premise
His company liveGLOCAL lands in the Purple Goldfish Project at #432 with a feel good extra.
With every bag of coffee you purchase, liveGLOCAL gives one book to a child in need.
ONE BAG, ONE BOOK
Check out this video to get a better sense of liveGLOCAL:

Established [...]

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Purple Goldfish Video Podcast Episode 18 – The Mile High Club

June 29, 2010 Uncategorized

Episode #18 – Marketing Lagniappe and customer experience in the airline industry
Just back from Cannes, I’m joined by wingman Jack Campisi (a.k.a ‘Social Jack’ or ‘Maverick’) on the video podcast.
Here is a rundown of this episode:
- How does the airline industry size up when it comes to customer experience and provide those signature little extras?
- Examples from [...]

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