Purple Goldfish Video Podcast Episode 19 – Interview with Bob Gilbreath

Episode #19 – An Interview with Bob Gilbreath

Here is a rundown of this episode:

- How marketing has evolved over the years

- Introduction to the concept of ‘Marketing with Meaning’

- The importance of creating marketing that people wanted to engage with . . . and ultimately that help improves lives

- A discussion of the hierarchy of meaningful marketing

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Today’s Lagniappe (a little something extra) – Here is a intro video to Bob’s book, ‘The Next Evolution of Marketing’.  It’s a great read and I highly recommend it.

Where is the lagniappe in your marketing? What’s Your Purple Goldfish?

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