August 1, 2010
purple goldfish video podcast
Episode #22 – Category Spotlight: Online Retail
Jack and I continue to look at different industries. Again we focus on the wonderful world of retail. Click and mortar this time around. How do online retailers ’stand out in the sea of sameness’?
Here is a rundown of the examples we discuss:
– Amazon: Frustration Free Packaging. Just say […]
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August 1, 2010
purple goldfish project
Is your marketing adding value to the lives of your consumers?
I’ve recently returned from Cannes Lions Festival where I participated in the Burning Question seminar. The Burning Question was sponsored by Bridge Worldwide, a leading digital and relationship agency based in Cincinnati.
Leading the seminar with Jim Stengel was Bob Gilbreath, the Chief Marketing Strategist at […]
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