From the daily archives:

Saturday, June 4, 2011

The 3 biggest myths about your customers and a common Goldfish

June 4, 2011 purple goldfish project

Customer Experience is now more important than ever
CX is a game changer. Here are three leading indicators why:
1.  The cost of customer acquisition continues to rise, making increasing retention the lowest hanging fruit in marketing.
2.  Consumers now have a stronger voice given the emergence of social networks like Facebook, YouTube, Twitter, and Yelp.
3.  Competing solely […]

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