From the daily archives:

Tuesday, December 7, 2010

This purple goldfish is literally a Hallmark moment

December 7, 2010 purple goldfish project

Hallmark leverages a little surprise and delight
#617 in the Purple Goldfish Project comes courtesy of Steve Curtin.  Steve writes a popular blog on customer experience over at  He sent me the following tweet:
“Stan, thought you’d like this… #lagniappe”
Clicking on his link revealed the following:

Here are the contents of the free gift bag that Steve […]

Read the full article →