From the daily archives:

Saturday, February 12, 2011

Graeagle Hardware thinks outside the ‘big box’

February 12, 2011 purple goldfish project

This example of marketing lagniappe pops
#354 in Project is submitted by Owen Clark:

“Graeagle Hardware, a Mom and pop hardware store in small mountain town of Graeagle, CA, offers popcorn to customers as they browse.
Part of creating a pleasant atmosphere for tourists and locals that differentiates it from big box hardware store. Litmus test is […]

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