From the daily archives:

Tuesday, April 12, 2011

Ford’s MyKey is a nice little extra

April 12, 2011 purple goldfish project

One feature helps keep teens safer, conserves fuel and gives parents ‘peace of mind’
#741 in the Project was taken from Guy Kawasaki’s ‘ENCHANTMENT’ speech at 2011 SWSXi:

Guy spoke about Ford’s DICEE and Innovative MyKey System. “DICEE” is an acronym he uses to explain what every great product must possess: Depth, Intelligence, Completeness, the ability to […]

Read the full article →