From the daily archives:

Wednesday, June 22, 2011

It is the small things that make the difference at Southwest

June 22, 2011 purple goldfish project

Free Peanuts and 40 years of LUV from Southwest
In the sport of tennis, love means nothing…
But when it comes to air travel for Southwest, LUV means everything. The carrier celebrates its 40th anniversary this week.  LUV is not only the mantra, its the NYSE ticker symbol for the airline.  Check out this vintage ad from […]

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