From the daily archives:

Tuesday, August 24, 2010

Best Buy uses the force . . . the #Twelpforce

August 24, 2010 purple goldfish project

How may I twelp you???
#474 in the Project comes from Jim Joseph of Lippe Taylor, author of “The Experience Effect”.  Jim is a big fan of Best Buy and how they’ve differentiated themselves by delivering customer service beyond the initial purchase.
Best Buy

“Best Buy created the Twelpforce. They assigned a customer service representative from the sales […]

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