From the daily archives:

Tuesday, May 25, 2010

Oops 6pm.com – Everyone screws up … its how you handle it that makes the difference

May 25, 2010 purple goldfish project

A $1.6 million dollar whoops from 6pm.com
I came across a post on Inside Zappos via a tweet by ‘The Experience Factor’ @jenkuhnpr.  This ‘oops’ makes the Purple Goldfish Project at #407

“Hey everyone – As many of you may know (and I’m sure a lot of you do not), 6pm.com is our sister site. 6pm.com […]

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I am a marketing revolutionist . . . vive le revolucion

May 25, 2010 purple goldfish project

NEWSFLASH:  The Purple Goldfish Project is one of the winners of ‘The Burning Question’

What question will spark a revolution?
Asking the right question can take us places we never thought possible. It can uncover truths. It can change an industry.
So, what question aren’t we asking ourselves as marketers?

I’m heading to Cannes with Jim Stengel (former P&G […]

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