From the daily archives:

Tuesday, January 26, 2010

Prelude to the Jingle Off: Brother vs. Brother in Law

January 26, 2010 purple goldfish project

TESTES . . .TESTES . . . one, two I have to admit that I’m blessed to have a family that swims in the deep end of the talent pool.  Both my brother John and Brother in Law Micky were inspired by the Jingle Off.  Soo much so that they both decided to submit there […]

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Lexus gets inducted into the Purple Goldfish Project Hall of Fame

January 26, 2010 purple goldfish project

How do you overtake a luxury brand with the heritage of Mercedes-Benz? While preparing to launch an unknown brand with no heritage against established European brands such as BMW and Mercedes, Japanese automaker Lexus set out to build the perfect car and retail experience.  Nothing less than a ‘relentess pursuit of perfection’ was the mandate […]

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