It’s ‘all about’ the fans of your brand
#503 in the Purple Goldfish Project was taken from a tweet by Tim Baran (@uMCLE)
Lady Gaga
Here is an excerpt by TJ from Neon Limelight:
“Say what you will about Lady Gaga . . . her persona is over the top ; her music videos are blasphemous — but one thing you can never say is that she doesn’t love her fans (Little Monsters).
Her connection with her Little Monsters is undeniable and the lengths she’ll go to to prove that are boundless.
Several Gaga fans camped out in early July
in front of the Rockefeller Plaza and braved the scorching New York City heat a day ahead of her concert appearance on the Today Show to ensure they get a prime spot.
Once Gaga learned that her Little Monsters were going all out to see her perform, she sprung into action to make sure the wait was a bit more bearable. “My little monster sweeties are already camped outside today show! I love u! Will be sending u pizza and water all day!” she tweeted.
Today’s Lagniappe (a little something extra)
Saying hello to Lady Gaga . . . cool
Having her sign a personalized autograph . . . superb
Getting a hug + bonus kiss while taking a picture . . . awesome
Laga Gaga giving you her gloves . . . priceless
Bonus Lagniappe – University of Oregon boasts an acapella group called ‘On the Rocks’. Fantastic version of ‘Bad Romance’:
Where is the lagniappe in your marketing? What’s Your Purple Goldfish?
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I just wrote a blog post about how Lady Gaga is such a great example of a leader. She’s definitely got herself into a position where she could just ignore those fans, but she goes one step farther to ensure that they are taken care of. What a great person- I wish more celebrities were more like her!
While she’s not the best example for children in the drugs/sex/rock n’ roll category, I do feel like she is a great example in 1.) being yourself and 2.) remembering where you came from. Kids need role models who can show them how to use their unique talents to succeed- Gaga does just that.
My Gaga post is here: http://360degreefeedback.blogspot.com/2010/07/lady-gagas-leadership-lessons.html
Caroline´s last blog ..Watch Movies This Weekend to be a Better Leader!
Glad I could add, in some small way to your terrific project, Stan. Criticisms abound, but giving props to those that go the extra mile or show uncommon kindness is, sadly, not as common.
Good luck on getting to 1001!