MARKETING LAGNIAPPE
by Stan Phelps
in purple goldfish project
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What is marketing lagniappe?
Value is the new black
Myth of meeting expectations
Branded Act of Kindness
5 Main Ingredients of Lagniappe
Customer Experience Road Less Traveled
Chicken or the Egg: Building profitability or Focusing on CX
‘Can the little things make the biggest difference . . . 100 thought starters