Purple Goldfish Video Podcast Episode 6

by Stan Phelps

in purple goldfish video podcast

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itunes marketing lagniappe video podcastEpisode #6 – A review of marketing lagniappe, why its important, case study of Umpqua Bank and a review of ‘Flip the Funnel’

I’m joined by wingman Jack Campisi(a.k.a ‘Social Jack’ or ‘Maverick’) on the podcast.

Here is a rundown of the video podcast:

– We review the concept of marketing lagniappe, the 5 ingredients / R.U.L.E.S, why purple and why a goldfish?

– We talk about why marketing lagniappe is important.

– We look at Umpqua Bank and their purple goldfish.

– We review Joe Jaffe’s new book, ‘Flip the Funnel’.

Click here to subscribe to the Podcast in iTunes

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