Caribou Coffee Tops Off the Customer Experience with Lagniappe
Laura Howells submitted Caribou Coffee as #2 in the Purple Goldfish Project .
“Caribou Coffee gives you a complimentary chocolate-covered coffee bean with your coffee. This makes me so happy that I seek out the Caribou Coffee whenever I have a layover at the Minneapolis airport. Take that Starbucks.”
Caribou gives every customer a complimentary chocolate covered coffee bean with each cup of coffee. Imagine what its like as a first time customer receiving that ‘purple goldfish’. Laura talks about how she actually looks forward to her airport layovers and actively seeks out Caribou. Sometimes the little details can make the biggest difference.
Today’s Lagniappe – Great video by Caribou Coffee displaying how they use ‘real’ chocolate. Get ready to melt:
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